I am an ICF-accredited Professional Career Coach with over 20 years’ experience as a Cognitive Psychologist, Business Executive and Organizational Leader in corporate and non-profit organizations.
I coach leaders to step up to new challenges in work and life from a place of strength, authenticity and purpose.
Wherever you are in your journey, as your coach, I partner with you to discover, develop and deliver your personal path to success.



If you’ve read my bio you’ll see that my career path has had its fair share of twists and turns: Cognitive Psychologist, Consumer Insights Manager, Business Executive, Pastor, Coach. Some might call it eclectic, but as I look back I can see how I have really done one thing all my life: studied and developed human potential in different ways. A few years into my 14-year career at Procter & Gamble (one of the world’s leading consumer goods companies), I realised that the determining factor in my success was not going to be my human insight or my creative and strategic thinking skills, but my ability to lead others and myself. This realisation has taken me on an exciting journey to grow others and myself to become the best they can be in every organisation I have worked in. And along the way I discovered and developed my purpose: To inspire, champion and challenge people to show up more fully, stand up for what matters, and step up to make the biggest difference they can make in the world for the good of future generations.
I began professional coach training in 2006 with the Coactive Training Institute (CTI), went on to be trained as an Internal Executive Coach within P&G in 2007, and have been coaching ever since. I am now a Certified Professional Co-active Coach with my PCC accreditation from the International Coach Federation and have been working as an independent coach since 2017. I am also an MBTI practitioner and a certified Coach, Speaker, Trainer with the John Maxwell Team.
Maria Angela
The impact of coaching with Ruth has far exceeded my initial expectations. I now find myself making purpose-driven choices in various facets of my life, elevating my leadership capabilities, and experiencing a profound sense of alignment.
Maria Angela Franza, Director of Brand Communication
Karen
Because of Ruth’s coaching, I’ve become more grounded and strategic despite being in an increasingly demanding environment. Her ability to straddle the hard-charging corporate world with the softer world of feelings, intuition and creativity make her a masterful coach.
Karen DeMay, Executive Search and Talent DevelopmentRebecca
Ruth’s workshop was an eye opener for me. I had lost my passion. This workshop helped me to embark on a journey of rediscovery and fresh perspectives.
Rebecca Huang, Economic Affairs officer at UNECEChris
Ruth is really good at what she does: she adapts to your style, plays back what she hears (words and patterns) in ways that open thinking, and leads with the right balance of questions and guidance when you need it. I’d work with her again and highly recommend her.
Chris Chan, Head of Consumer and Retail Marketing, GoogleCorinne
Ruth enabled me to quickly connect to my core values and life purpose, which became a rock solid foundation of my being and guiding what I engage into. I loved the way she challenged me at times, thriving to unlock self limiting beliefs and best of myself.
Corinne Chauffat, Senior Director Consumer HealthCare and Certified CoachMaria Angela
Ruth’s extensive corporate experience at P&G, coupled with her academic background and rich coaching expertise, allows her to effortlessly bridge the gap between the fact-based corporate world and the realm of emotions, intuition, and creativity. I will definitely recommend her.
Maria Angela Franza, Director of Brand CommunicationRichard
Ruth was instrumental in me succeeding at a time of significant change of responsibility and scope following promotion.
Richard Pascoe, Company Director for Making Presentations
Andrea
Over a period of about 6 months Ruth helped me regain the clarity and confidence I needed to successfully navigate my career transition, and set out clear plans for the future.
Andrea Nascimento Müller, International Lawyer
Bethany
Ruth’s workshop and personal coaching helped me recognize my individual strengths and build a foundation for success that is in line with my personal style.
Bethany Foresman, Analytics & Insight, P&G
Beatriz
This workshop was a transformative experience. It created a safe space where I could truly show up as myself and reflect on my purpose with clarity. By the end of the day, I felt more myself than I had in years. I highly recommend it to anyone feeling stuck or misaligned in their professional life.
Beatriz Duborgel, Learning Designer
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